New Film “THE POLAR EXPRESS™ 4-D Experience®” Premieres at the Texas State Aquarium
November 20, 2017
CORPUS CHRISTI, TEXAS – On Friday, November 18, the Whataburger 4-Dimension Theater at the Texas State Aquarium will premiere a new interactive film, “THE POLAR EXPRESS™ 4-D Experience®””, which will run throughout the holiday season. This innovative and exciting experience is the latest addition to the Caribbean Journey’s new 4-D Theater, which was designed by SimEx-Iwerks Entertainment in close collaboration with the Texas State Aquarium.
The 100-seat theater delivers a high-definition viewing experience in 3-D with 7.1 digital audio surround sound and features a variety of sensory surprises that are built into the seats and theater environment. On-screen images are brought to life with coordinated 4-D effects such as snow, wind, and scents for a fully immersive cinematic experience.
“Our guests are going to feel like they are along for the ride on the actual Polar Express during this new and immersive show,” said President & CEO Tom Schmid. “THE POLAR EXPRESS™ 4-D Experience®” is bound to give our visiting families and other guests a unique holiday entertainment opportunity they wouldn’t get anywhere else.”
“THE POLAR EXPRESS™ 4-D Experience®” will run every hour on the half-hour, alternating showings of “Shark: A 4-D Experience®.” Admission to all shows is included with admission and is free to members.
“THE POLAR EXPRESS™ 4-D Experience®” is distributed by SimEx-Iwerks, in partnership with Warner Bros. Consumer Products, based on the film from Warner Bros. Pictures and Shangri-La Entertainment,and inspired by the beloved Caldecott Medal children’s book by Chris Van Allsburg. “THE POLAR EXPRESS™ 4-D Experience®” will run from November 20 through early January. This 13-minute show is a family-friendly, modern classic.
About SimEx-Iwerks Entertainment
SimEx-Iwerks Entertainment specializes in designing, building and operating special F/X driven cinematic attractions that feature blockbuster content form the world’s major film studios. We build successful partnerships that provide 4-D Experiences® films and services to over 150 attractions in more than 30 countries. Our attractions generate revenue, drive attendance and provide family-friendly memorable experiences to over 50 million guests each year.
About The Polar Express
Castle Rock Entertainment Presents, in Association with Shangri-La Entertainment, a Playtone / ImageMovers / Golden Mean Production of a Robert Zemeckis Film: Tom Hanks in The Polar Express. Directed by Robert Zemeckis from a screenplay by Zemeckis & William Broyles, Jr., the film is produced by Steve Starkey, Robert Zemeckis, Gary Goetzman and William Teitler and is based on the book by Chris Van Allsburg. Tom Hanks, Jack Rapke and Chris Van Allsburg are the executive producers. The production team includes directors of photography Don Burgess, A.S.C. and Robert Presley; production designers Rick Carter and Doug Chiang; and editors Jeremiah O’Driscoll & R. Orlando Duenas. Senior visual effects supervisors are Ken Ralston and Jerome Chen. Co-producer is Steven Boyd. Music score is by Alan Silvestri, and original songs by Glen Ballard and Alan Silvestri. The Polar Express is distributed worldwide by Warner Bros. Pictures, a Warner Bros. Entertainment Company. Soundtrack album on
Warner Sunset/Reprise Records. This film is rated G by the MPAA. For more information, please visit www.polarexpressmovie.com.
About Warner Bros. Consumer Products
Warner Bros. Consumer Products (WBCP), a Warner Bros. Entertainment Company, extends the Studio’s powerful portfolio of entertainment brands and franchises into the lives of fans around the world. WBCP partners with best-in-class licensees globally on an award-winning range of toys, fashion, home décor, and publishing inspired by franchises and properties such as DC, J.K. Rowling’s Wizarding World, Looney Tunes and Hanna-Barbera. The division’s successful global themed entertainment business includes groundbreaking experiences such as The Wizarding World of Harry Potter and Warner Bros. World Abu Dhabi (opening 2018). With innovative global licensing and merchandising programs, retail initiatives, promotional partnerships and themed experiences, WBCP is one of the leading licensing and retail merchandising organizations in the world.
THE POLAR EXPRESS and all related characters and elements © & ™ Warner Bros. Entertainment Inc. (s17)Based on THE POLAR EXPRESS book and characters © & ™ 1985 by Chris Van Allsburg. Used by permission of Houghton Mifflin Company. All rights reserved